Mountain Dew | The History You Didn't Know!
By Cayden Ryan
Chuck Norris Takes Dew!
History of the Dew!
1942-Ally and Barney Hartman owned a
bottling plant in Knoxville TE. They made a lemon lime alcoholic
drink and named it Mountain Dew after moonshine
1946-The brothers
met Charlie Gordon from the Tri-City Beverage company at a
convention.
1948-The label got redrawn by John Brichett and was
given the original flavor of lemon lime.
1951-The very first ACL
dew bottle was purchased, it was made of green glass and had a white
hillbilly painted on it shooting at someone coming out of an
outhouse.
1954-Gordon bottled the beverage at his company.
1955-1960- The tip and Tri-City corporations both became owners of Mountain Dew.
1960- Bill Jones, owner of Tip corporation changed the recipe by adding more sugar, caffeine, and an orange flavor. He tried to get into Pepsi-Cola but they feared it would compete with Pepsi's Teem lemon lime soda.
1962-The franchise sold to Pepsi.
1964-Pepsi owns dew completely.
1966-Willie the Hillbilly saying "Ya-hoo Mountain Dew!" starts to become the marketing of Mountain Dew.
1969-"Get that Barefoot Feeling drinking a Mountain Dew!" becomes another tagline used.
1973-"Put a little ya-hoo in your life" becomes a popular slogan
1979-Another new slogan "Reach for the sun. Reach for Mountain Dew!"
1983- Yet another slogan Dew slogan today releases "DEW it to it!"
1986-Mountain Dew becomes the 6th largest type of soda in the brand.
1988-Diet Dew is introduced.
1993- The X-Generation is started with the slogan "Been there, done that, tried that."
2001-Amp is released.
2003-Baja Blast, Pitch Black, and Livewire are created and released
2008-Green Label Art Mountain Dew cans are released.
Mountain Dew Pics
Click thumbnail to view full-size
Mountain Dew Kung-Fu Video
Give your vote on Dew Products
What is better?
See results without votingDewmocracy
We've all heard about it, but many of us dew fanatics have not taken the time to cast votes, or design our own mountain dew flavors. You cannot call yourself a mountain dew fan if your not going out there, putting your votes in, and making a difference. GET OUT THERE!!!
OUT WITH DEMOCRATIC SOCIETY AND IN WITH DEWMOCRACY!!!!!!!!
Channing Tatum Forgot His Dew!
Where to Go about the Dew!
- DEWmocracy
Help make history! Try the three new, limited-edition Mountain Dew flavors created by DEW fans for DEW fans. Vote for your favorite and help decide which will make it as a new addition to the DEW lineup. - Green Label Art
Mountain Dew Green Label Art is a collection of bottles designed by creative minds from the world of contemporary art and culture. For 2008, twelve designers were invited to use a 16oz aluminum bottle as their canvas to create their own expression of - Pepsi
The Officially Pepsi website. - AMP
You have arrived. AMP UP! - Mountain Dew - The Official Site
The official site of Mountain Dew promotions, downloads, videos and product information. Check out the latest from Dew's Action Sport, Racing, Gaming and Music platforms.
Steven Seagal Wants a Mountain Dew
Comments
I love mtn dew! The original flavor is the best, but I really like LiveWire too (can't find it here anymore though :( This is a great hub - I really enjoyed the history and the commercials, especially the Steven Seagal one. Good job!
rose, turkey hill mini marts have them, i dont know where you live in relation to the world, but they have em
Oh man, I remember Turkey Hill! I used to live in Pennsylvania (and miss it a lot) but now I live in the middle of the ocean. We don't even have turkeys here, much less Turkey Hill.
Middle of the ocean?!? Are you like floating on a raft? lol
love the hub but love to do the dew more lmao ... awesome hub seriously
I try lol
haha.. awesome post. I loved the 2nd vid and the last.
Thanks M. :)
You do like your Mountain Dew :-) Cool hub! Me - still waitin for the clear version - LOL! Rock on!
Cayden, great hub you wrote about one of my favorite drinks. Very informative. Thanks for sharing. K.
I love baja blast and can't resist when I go to taco bell. It feels great and tastes terrific. Good hub.
Cool hub- it's funny to think that mountain dew started out down home-y and now you only think of it and extreme sports as going together
Why is Baja Blast only sold at Taco Bell? oh well, when did they remove the alcohol?
READ THIS!!!
I am not affiliated with, partnered with, or being employed by Mountain Dew or Pepsi or AMP or Green Label Art, in fact I wish I was. But no, I'm just another crazed fan. So please remember that this is a purely educational and entertainment hub made for others to be able to appreciate the wonders of Mountain Dew.
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Internetwriter62 2 years ago
Very informative, I didn't know Mountain Dew had a history going back to 1942, I honestly thought it was invented later by Pepsi. Great research, and nice blogs to. Great Hub! You best work yet.